MHA 705 Module 6 Latest Update 2024-2025 Actual Exam Questions and 100% Verified Correct Answers Guaranteed A+
Ad Network - CORRECT ANSWER: Links advertisers to websites and other content
providers willing to host advertisements in exchange for payment
Adsense - CORRECT ANSWER: web 2.0 product from google that searches an org's
we site and inserts ads that match content on that site; when users click those ads google pays the org a fee
Affiliate Programs - CORRECT ANSWER: program sponsors pay referring web sites a
percentage of revenue earned from the referral
Botnets (zombie networks) - CORRECT ANSWER: Infiltrated computers, linked and
controlled by rogue software
Cache - CORRECT ANSWER: A temporary storage space used to speed computing
tasks.
Click Farms - CORRECT ANSWER: Recruiting a network of users to engage in click
fraud with the goal of spreading IP addresses across several systems and make a fraud effort more difficult to detect.
colos (colocation facilities) - CORRECT ANSWER: Warehouse-sized facilities where telecommunication firms and other corporations bring their fiber optic cables and networking equipment together so that they can exchange networking traffic. These are the interconnection points that help make the Internet function as a network of networks.
Contextual Advertising - CORRECT ANSWER: Advertising based on a Web site's
content.
Cookies - CORRECT ANSWER: Small text files that are sent to your computer from
certain websites. They track your behavior and transactions.
Depleting Click Fraud - CORRECT ANSWER: clicking a rival's ads to exhaust their CPC advertising budget
Depleting Impression Fraud - CORRECT ANSWER: generating bogus impressions to
exhaust a rival's CPM ad budget
Disbarring Fraud - CORRECT ANSWER: generating bogus clicks or impressions
associated with rivals, to ban them from an ad network
- / 1